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Sway: Unravelling Unconscious Bias – Book Description
Experiments have shown that our brains categorize people by race in less than one-tenth of a second, about 50 milliseconds before determining sex. This means that we are determining people by race and associating certain characteristics to them without even hearing them speak or getting to know them. This subtle cognitive process starts in the amygdala, the area of the brain associated with strong emotions.
Does this mean that unconscious biases are hardwired into our brains as an evolutionary response, or do they emerge from assimilating information that we see around us? In Sway (Book), The author Pragya Agarwal uncovers the science behind our “unintentional” biases. Using real-world stories underpinned by scientific theories and research, this book unravels the way our unconscious biases are affecting the way we communicate, make decisions, and perceive the world.
A wide range of implicit biases are covered, including left-handedness, age-ism, sexism, and aversive racism, and by using research and theories from a wide range of disciplines, including psychology, biology, social science, and neuroscience, readers learn how these biases manifest and whether there is anything we can do about them. Beginning with an introduction to what unconscious bias actually is, each chapter answers questions such as:
– Do you think, our roots for prejudice lie in our evolutionary past?
– What happens in our brains when our biases are activated?
– How has bias affected technology?
– Do you think, Can we ever get rid of unconscious bias?
At a time when race politics, the gender pay gap, and diversity and inclusivity in the workplace are dominating our conversations, understanding how unconscious bias functions within all of us is more important than ever. The book encourages readers to think, understand, and evaluate their own biases in a scientific and non-judgmental way.
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